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We want to help your company out in anyway we can. Our goal is to empower your small business or start-up to take that next step into success. Want to read about the latest approaches in marketing and business? You’re in the right place.

Why You Should Create a Customer Persona

Why You Should Create a Customer Persona

Having a single person to point to instead of a broad general idea of a customer allows everyone at your small business to have the same goal of catering to that customer. With a persona, you don’t have to guess about what your customer might want, a persona allows you to figure that out.

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3 Business Lessons I Learned from Animal Crossing

3 Business Lessons I Learned from Animal Crossing

It’s never been more important to balance work with downtime and self-care. What I’ve been doing to relax is playing one of my favorite video games: Animal Crossing. While a seemingly relaxing game on the surface, I’ve found that you can learn a lot from this game that can be applied to your small business in real life.

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