EID Visions Celebrates Giving Tuesday 2020
This blog post will be a slight departure from previous ones in that as opposed to directly highlighting something related to marketing and business, we will be participating in a marketing effort of sorts for non profits for this year’s “Giving Tuesday!”
What is Giving Tuesday?
Giving Tuesday is a “global generosity movement” that was started in 2012. The goal of Giving Tuesday was to inspire others to do good and it takes place the Tuesday following Thanksgiving and Black Friday. This year, Giving Tuesday takes place on December 1, 2020.
For this year’s Giving Tuesday, each member of the EID Visions team has selected a non profit whose work and mission is important to them to help kick off this season’s charitable giving. Each highlighted non profit will be receiving a gift of $50 from EID Visions. To encourage others to donate as well, we are matching up to $50 to each non profit for a total of $300!
University of Southern Maine Foundation
Picked by: CEO – Orlando J. Hernandez, Jr.
Not only does our Founder and CEO, Orlando, work full time for the University of Southern Maine, he has also chosen USM as his non profit to support this Giving Tuesday!
Q: Why did you choose the University of Southern Maine Foundation?
A: “It’s no secret that my work in higher education greatly influences my approach and perspective when it comes to entrepreneurship. As a student affairs professional and someone who has taught college courses, I have the privilege of seeing pedagogy from the perspective of the student and the educator. While I’ve been fortunate to see on a daily basis how intelligent and hard working our students are, this has been magnified during the COVID-19 pandemic. It is not only an honor to work to support students in alignment with our service promise of being Student Focused Every Day but it is an honor to support USM in this capacity as well for the hard working staff and faculty whom I have witnessed first hand as working tirelessly to meet the educational challenges of teaching during a pandemic. I am excited to choose USM as my highlighted non profit and hope that others are inspired to contribute to help further USM’s mission of being The University of Everyone.”
American Autoimmune Related Diseases Association (AARDA)
Picked by: COO – Priscilla M. Hernandez
AARDA’s mission statement is: “[We are] dedicated to the eradication of autoimmune diseases and the alleviation of suffering and the socioeconomic impact of autoimmunity through fostering and facilitating collaboration in the areas of education, public awareness, research, and patient services in an effective, ethical, and efficient manner.”
Q: Why did you choose AARDA?
A: “I have two autoimmune diseases, Hashimoto thyroiditis and Hidradenitis suppurativa. Both are chronic illnesses with no known cures. It was frustrating how long it took for doctors to take my symptoms seriously and not just chalk it up to my weight or stress. Even with great doctors, though, these diseases are only able to be managed but never fully cured. I hate the fact that I will have to take a pill for the rest of my life to ensure that my thyroid keeps working. I hate that the weekly injection I take for my HS is the most they can do for me to control skin flares. I’m tired of being tired all of the time.There needs to be more research on these diseases and doctors need to be better educated in order to better help their patients. I’m donating to AARDA this year because I know they’re putting in the effort to help others in fighting their autoimmune diseases.”
The Pixel Fund
Picked by CMO – Addie Grace Hernandez
The Pixel Fund is a non profit with a headquarters in Southern Maine and a satellite office in Georgia and Florida. They work with a network of fosters and rescue partners to take pets from high kill shelters, and get them healthy and ready for adoption. They also work to rescue pets who have been impacted by natural disasters.
Q: Why did you choose The Pixel Fund?
A: “Meow.”
Translation: As a former resident of a Pixel Fund Foster Home, I am ecstatic to choose The Pixel Fund as my highlighted non profit in an effort to repay the kindness and support I received there while I waited for Priscilla and Orlando to meet me and become my forever home! I’m truly thankful and wish that all animals would be able to benefit from the kindness bestowed upon me by the amazing and wonderful volunteers at The Pixel Fund!